The author Thomas Kida is a university professor and has worked at many different such as the University of Massachusetts and University of Hawaii. Much of his life is not public knowledge, but he does reference it in some cases. Thomas Kida from what he says writes to inform people of the problems the brian has and how to take advantage of it. He does this out of a curiosity of the human brain and how they work in every way. In the book Kida doesn't make any characters because of what his book is about, There's no point to. But he does mention some of his friends and colleagues. Like on page 155 when he quotes a friend of his by saying “I can’t give up smoking, coughing is the only exercise I get.” He said during the chapter Seeking to Confirm. Most of the “characters” in the book are quotes just like this one. Many of the stories the author tells the reader are made up to make the point better but when he can Kida gives us personal stories and experiences he has had. One of these stories was about a friend of his where a door in his house kept locking without anyone locking it. The friend of the author thought it was his dead grandfather because the grandfather spent a lot of time there but in reality the lock was just damaged and he uses this story to prove a bigger point about superstitions and unexplained things people take as magic or ghosts. Thomas Kida throughout the book doesn't seem to talk about this stuff as a job. He talks about it like a guy having a brainstorm with one of his friends or something like that. He does this by bringing in personal stories while also making up scenarios to help make his point and also while bringing in real life events that have happened in huge events for example when he talks about how people saw the devil in the smoke of the twin towers on 9/11(page 108).
The main chapters in the book discuss different problems with human brain. Like how humans seek to confirm(page 155) and making associations that aren't there(page 119). Kida goes straight into what he wants to talk about. Using his fiends and past experiences he tells many different small stories. In the book one theme is constant, The human brain isn’t perfect. As I said before with some of the chapters all of them are similar in that way. As in they tell us and prove that the human brain can be better and in some ways we can help it(page 67). In general facts and statistics rule this book, occasionally the author will add personal stories because as he says in page 16, “We prefer stories to statistics”. But for the most part facts rule and are the mainly used thing to convince you that the author is correct in his argument.
The main chapters in the book discuss different problems with human brain. Like how humans seek to confirm(page 155) and making associations that aren't there(page 119). Kida goes straight into what he wants to talk about. Using his fiends and past experiences he tells many different small stories. In the book one theme is constant, The human brain isn’t perfect. As I said before with some of the chapters all of them are similar in that way. As in they tell us and prove that the human brain can be better and in some ways we can help it(page 67). In general facts and statistics rule this book, occasionally the author will add personal stories because as he says in page 16, “We prefer stories to statistics”. But for the most part facts rule and are the mainly used thing to convince you that the author is correct in his argument.